Ever since Bethenny Frankel made her debut on The Real Housewives of New York City back in 2008, we admired her no-BS approach to life. She’s built her empire as an entrepreneur, TV personality and self-made mogul through unabashed honesty — and that applies to her beauty routine, too. Frankel has become known for her unfiltered product reviews on social media, where she breaks down skin care and makeup picks with the same candor that made her a reality TV legend.
“I’ve spent tens of thousands of dollars figuring out what’s real and what’s bullshit,” she tells Yahoo. That’s why it’s always interesting to discover Frankel’s picks. Her recent partnership is with RoC Skincare for the launch of the new Derm Correxion Lip Volumizer, a lip plumper meant to be a non-invasive alternative to fillers.
I caught up with Frankel over Zoom to talk about her latest beauty obsessions and why you’ll never see her hyping something she doesn’t truly love.
Yahoo Shopping: Let’s start with the new RoC Lip Volumizer. How do you use it in your routine?
Bethenny Frankel: People who have a skin care regimen — they’ll tone, use a serum, cleanse and hydrate properly, but the lip step is sort of an afterthought. It’s only when their lips are dry or they want to look pretty, then they’ll add gloss. This product is skin care for your lips. It’s got this very luxurious emollient essence to it, and I don’t know if you’ve tried it, but it’s cooling and feels like an eye roller massaging the product into your lips. So, if you just want to feel like kissable — or, like, I’m in my dating era — (you put this on) and you feel tingling and get a berry tint. It feels better than any of the major lip masks. You could put this on at night, and you’d still have the effects in the morning. It’s so creamy. I think it might be the best lip product I’ve ever tried.
YS: That’s big, because you try a lot of stuff. Walk me through your morning skin care routine.
BF: I wake up and I wash my face, usually with a nice, quick simple cleanse because I’m going to go to the beach and walk and swim, and a little bit of toning and an SPF product that’s not going to trap and clog my pores. Then I’ll come back, and I’ll kind of do a little bit more elevated version of that, with maybe a foamy cleanser and a little bit of moisturizer mixed in with the SPF, and definitely the RoC vitamin C serum. And then if I’m going to do makeup that day, I want to feel like semi somewhat cute, I might use like a serum or a moisturizer that has a little bit of a glow.
YS: Let’s talk more about makeup — what’s in your bag right now?
BF: I don’t wear a ton of makeup, but I love certain products. The Haus Labs foundation is really good and I really like Clé de Peau’s foundation. I like L’Oréal Lumi Glotion for glow — that’s like a no-brainer.
The No7 bronzer is amazing, the Rodial blush is good, and the L’Oréal liquid blush actually stays on. The new L’Oréal mascara that I found at Paris Fashion Week — Extensionist — might be the best mascara ever made — it curls, it lifts, it’s next level. Catrice has a good under-eye brightener and Tower 28 has a nice, hydrating concealer — I switch around. There are some tried and true ones, like the Givenchy Prisme Libre powder.
YS: Anything else that your obsessed with?
BF: Well, I’m obsessed with the thing that women are obsessed with, moms are obsessed with. My best friends are very smart, they’re very educated, they’re wealthy, they’re successful, but they don’t know how to put their makeup on at all. They shock me. So, they love the Laura Geller palette, because it’s a one-stop shop. It’s for the person who wants to get out the door in 15 minutes. It has the blush, it has the powder, the bronzer, the highlighter, the eyeshadow and you keep it moving. Some women don’t want to use liquid products. With that blush, and with their Baked Foundation, it packs a punch. Especially over moisturizer, it almost becomes like a foundation effect. Laura Geller is a gangster. She’s got good products.
YS. You’ve got amazing hair — what products do you use for it?
BF: I like Crown Affair and I also started using a brand by a dermatologist called Seen. I’ve tried that shampoo, and L’Oréal EverPure is very good. Olaplex is an excellent brand, and they have good hair oil and masks. I went to a hair clinic, and she told me that my hair was very healthy and then yesterday, a hairstylist said it, too. So, all this stuff is working, but it’s gradual. I think it all matters but you can’t expect results in a day.
YS: You’ve been open about Botox. Are there any other treatments you swear by?
BF: I’ve tried a bunch — Ultherapy, which supposedly takes six months to see results, but who remembers, you know? I’ve heard great things about Morpheus and microneedling but haven’t tried them yet. I’ve done SoftWave for the body, and EmSculpt, but you have to be consistent with these things. It’s a full-time job. And I’m old-school — I like microdermabrasion, it really gets everything out. You can wash your face three times a day and still have gunk in your pores. I don’t really believe in hydrafacials; they’re fine but not deep-cleaning. And I’m old-school — I think microdermabrasion works. They show you that little pad with all the makeup inside your skin. It’s gross.
YS: Recently, has being so active on social media changed the way you view beauty at all?
BF: Not at all. If anything, it’s made me step back. It’s too crowded and cluttered — everyone’s desperately trying to get attention, and it makes me not want to post as much. I don’t promote products unless they’re truly worth it. And listen, pimpin’ ain’t easy, and it’s their living — but you can’t believe someone who’s doing 12 videos of beauty a day. So, if I’m posting about something, it’s because it’s that good. I could make 50 videos a day and make so much money just touting products. But less is more. Let’s not speak until we have something to say. They cannot all be that good. It’s bullshit. Listen, they’ll come for me if I’m not telling the truth.
Bethenny Frankel’s current beauty obsessions
Amazon
Inspired by lip filler injections, the RoC Lip Volumizer uses hyaluronic acid to give most pouts an instantly fuller-looking effect. With regular use, the product is meant to continue plumping — lending more volume over time.
Amazon
Frankel turns to this vitamin C serum to help reduce dark spots and brighten a dull complexion — with 10% of the hero ingredient and with the addition of peptides, it’s a solid skin care choice.
Sephora
It’s not just Frankel who’s a fan of this medium-coverage foundation, we named it our best moisturizer of the year. The formula is infused with fermented arnica to help calm redness and blur imperfections and it comes in more than 50 shades
Amazon
Frankel’s friends are all obsessed with this Laura Geller palette because, she says, it’s a “one-stop shop” for everything you need: blush, bronzer, highlighter and eyeshadows. Pair it with the Balance-n-Brighten Powder Foundation and it will “pack a punch.”
Amazon
Frankel calls this hydrating luminizer her “no-brainer” for glow and uses a big, fluffy brush for a lit-from-within, all-over sheen in seconds.
Amazon
This affordable favorite of Frankel’s is packed with color-correcting pigments and hydrating hyaluronic acid and shea butter, allowing it to instantly wake up tired eyes without creasing or caking.
Amazon
With a creamy, easy-to-blend formula, this buildable Frankel-fave bronzer adds warmth to your skin and natural-looking dimension.
Netherlands
Frankel says she recently discovered this mascara at Paris Fashion Week. With magnetic pigments and lengthening fibers, it gives sky-high length and curl that’s meant to mimic lash extensions.
Nordstrom
A luxe favorite for its skin care-infused formula, this buildable, light-to-mid coverage foundation uses moisturizing hyaluronic acid to deliver a luminous, second-skin finish.
Amazon
Amazon
An essential in Bethenny’s weekly routine, this lightweight hair oil features vitamin E, sunflower seed oil and coconut-derived emollients to smooth frizz, boost shine and protect from heat.
Amazon
Developed by a dermatologist, this fragrance-free shampoo supports scalp health with bisabolol and hemisqualane, keeping hair clean and balanced without irritating your skin.
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