Vineyard Vines Grateful Dead Collection: Shop T-Shirts, Hats, Polos

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Sometimes, our favorite band merch doesn’t come from a dusty concert tee bin; it shows up in places you’d never expect. Like, say, your dad’s favorite coastal-chic clothing brand. Vineyard Vines just dropped a second collab with the Grateful Dead (their first one was released earlier this year), and it’s as if tie-dye crashed a country club in the best possible way.

Known for their crisp polos and East Coast aesthetic, Vineyard Vines injected a little rock ‘n’ roll soul into their signature styles: breathable tees, polished pullovers, and laid-back baseball caps, for an iconic limited-edition capsule collection with the American rock band.

“We grew up listening to the Dead and went to a bunch of shows, so as lifelong fans — and as guitarists who love playing their music — it made perfect sense to partner with the Grateful Dead,” said Shep Murray, Co-Founder of Vineyard Vines, in a press release about the initial partnership. “This collaboration gives us a chance to share our ‘Every Day Should Feel This Good’ products with the Dead community, a group whose spirit has always inspired us.”

This drop is the ideal middle ground for anyone who wants to show off their “Dead Head” devotion without looking like they time-traveled from Woodstock. Prices start at $46 for the hats and go up to $128 for a quarter-zip sweatshirt. Products are available in both men’s and women’s sizes.

What we love most about this drop is how it stands apart from the first one. The initial release featured premium, summer-ready styles; think striped golf polos and colorful crewnecks. This new collection, however, feels more suited for the cooler months ahead, with pieces like a Vineyard Vines x Grateful Dead holiday tee, a cashmere sweater, and cozy hoodies.

Wear them to your next seasonal party (don’t forget the tie), a winter rock show, or even while ice fishing with a cold one in hand and the Grateful Dead on your Bluetooth speaker. Thanks to the elevated feel, high-quality fabrics, and expert craftsmanship that Vineyard Vines is known for, this collection goes far beyond your typical concert merch; it’s built to last well past the encore.

Shop the Vineyard Vines x Grateful Dead collection before it’s gone (there are limited sizes available as of right now). And if you’re still hungry for more Grateful Dead merch, we’ve rounded up our favorite tees, blankets, and collector’s items here.