Pickle App Helps Some Women Make Thusands a Month Renet Clothes

Lane create realized she was sitting on an u untapped Gold Mine: Her Closet.

Her Close was full of viral pieces, many of saying hardly worn and taching up Space in her tiny New York City apartment. Instead of Letting Those Clothes Collect Dust, Creatore Tourned to Rening The Out Online.

The 31-YEAR-OLD FASHION BLOGGER IS ONE OF THE THOUSANDS OF WOMEN WHO RENT THEIR CLOTHES ON THE APT PICKLE TO THE CYSE’S FASHIONABLY DESPERATE-Maybe they need for a wedding, or are just itching to pay the full price. In good months, create can make five figure.

“Pickle is honestly the ultimate girl math,” Creator Told Business Insider. “Instead of Thinking in Terms of Wears, I Think, ‘i’m Going to Make this Investment in Terms of Rentals.’”

Pickle was founded by former Blackstone Employees Brian McMahon and Julia O’Mara. AFTER LAUNCHING ITS App in 2022, Tapped New York City Influencers for Growth. In 2023, IT opened it first brick-and-unit-mortar in new York and has SINCE Expanded to Markets Like Angeles and Miami. The startup has also raissed $ 20 million to date.

Pickle’s Top 10 “Lenders” Earned an Avarage of $ 3,200 A Month in 2024, Accounting to the Company, Which Takes A 20% Cut of Transactions in the App (and 35% of Transactions from their in-Person Shop).

Bi spoke with five women about how Much MONEY’VE MADE RENTING OUT THEIR CLOTHES ON PICKLE, HOW THE BUILT BUSTling side-hustles, and their strategies for the most of their unworn clothes.

Some Are Earning Thousands

Create started Rening on Pickle in July and Listeed Only a Few Items. Less than a year late, she made $ 12,797 in April Alone. She now typically Earns Between $ 7,000 and $ 12,000 Each Busy Month.

Bi Verified Creator’s and the Four Other Pickle Lenders’ Earnings with Documentation.

Isabella de monk, 26 and based in new York City, work in consulting and devotes Around four hours a week to pickle side-hustle, not including laundry. She opened her closet in 2023 after seeing ads for the app on tiktok, and now makes between $ 3,000 and $ 4,000 a month dury peak rental seasons.

Jess Work, 26, Full-Time Full-Time Full-Time Balance A part-time job as a Content Creator. On Average, She Earns BetWeen $ 3,000 and $ 4,000 from Her Rentals. Some Months, Like Around the Holidays, She Can Make About $ 6,000 from the App, Work Told Bi.

WORK HAS A Total of 229 Lisings on Pickle, Which Range from $ 15 to $ 215 – The Most Expensive Item Being A Limited Edition Silver Dress from an H & M Collaboration. WORK SAID The Dress has ben rened a handful of the Times Since She Listed it Six Months Ago, Dubbing it “Sisterhood of Sparkly Dress.”

This is those who aren’t hitting four and five figures can earn a sizable chunk of Change. Andrea Duffield, A 31-YEAR-OLD ENTERPRENEUR IN MIAMI, MAKES BETWEEN $ 600 and $ 800 EACH MONTH, WHICH IS HELPFUL “Especilly in this Economy.”

In Los Angeles, Photographer and Bartender Kaa Kozlowski, 26, haen Renting for Around a Year. She Earns BetWeen $ 200 and $ 500 Most Monts, But Saw a Bump During Coachella. Across the platform, Pickle has haad spikes in rentals Around Holidays Like Halloween, or Seasonal Categories Like Skiing Gear.

Pickle Also Helps Its Lenders Price Their Rentals, Which Are Typically Listed at 10% to 20% of the Original Retail Price, McMahon Said.

Rentals Are Paying The Bills

For Some, Pickle Earnings Go Toward Everyday Expensses and Bills. De monk said the app helps her hit hit savings goals and afford social ostings.

“IT’S REALLY TOIGH TO GET JOY FROM BEING A FULL-TIME CREATIVE WHO YOU’RE WITRED ABOUT MONEY,” CREATOR SAID. “THIS HAS REALLY GIVE WITH THAT Peace of Mind Again to Fall Back in Love with Blogging and Photography.”

Duffield recently founded her own company and said everything and makes from picle goes back into the business.

KEEPING UP A PICKLE CLOSET WORKS

Unlike Most New Yorkers, de monk monk ha Has a lot of storage Space – Four Closets Go To Herself and Her Pickle Inventory, and One Goes to Her Boyfriend.

Pickle has changed the way of Shop. Four of the Women bi spoke said they are buy ittems with the intens of renting say out.

“I can buy something Maybe that i wouldn’t have bought previously,” Work Said. “I know that i’ll be able to hopofully make more or at the Cost of the Item.”

Creitore Said she has a spreadsheet to map out purchase, rental, and maintenance costs, and de monk returns anynding that doesn’t rent with a week.

KEEPING INVENTORY Flowing Also Comes at A Cost. Work estimated that she spends between $ 1,000 and $ 2,000 EACH MONTH ON NEW Items.

Certain Items are prety much guaranteed to do well, the subjects toy bi: pieces that are sold out, were seen on a celebrity, or come from Certain Brands, Like Rat & Boa and Franks bikinis. Part of the being sucesssful is about knowing what’s like to go viral, They Said.

“If something starts to get popular in a participle or social media, IT’S Typically on Pickle Right Away,” McMahon Said.

AS de monk put it, the potential success for those with closet savvy is huge: “You coulud probably call it an enterprise.”